The top 10 most visited shopping websites in New Zealand by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | trademe.co.nz | 2.2M | +124K | ||
| 2 | thewarehouse.co.nz | 1.6M | +126K | ||
| 3 | kmart.co.nz | 1.1M | +85K | ||
| 4 | ↑1 | noelleeming.co.nz | 837K | +38K | |
| 5 | ↑2 | farmers.co.nz | 736K | +59K | |
| 6 | ↓2 | play.google.com | 721K | −109K | |
| 7 | ↓1 | newworld.co.nz | 692K | −14K | |
| 8 | woolworths.co.nz | 643K | +29K | ||
| 9 | amazon.com | 526K | +2.0K | ||
| 10 | New | harveynorman.co.nz | 468K | +57K |
Websites that changed positions within the top 10 rankings in November 2024.
Rank | Website | Change | |
|---|---|---|---|
| 5 | farmers.co.nz | ↑2 | |
| 4 | noelleeming.co.nz | ↑1 | |
| 10 | harveynorman.co.nz | ↑1 |
Rank | Website | Change | |
|---|---|---|---|
| 6 | play.google.com | ↓2 | |
| 7 | newworld.co.nz | ↓1 | |
| 1 | trademe.co.nz |
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