The top 10 most visited shopping websites in Germany by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | amazon.de | 111M | +5.9M | ||
| 2 | kleinanzeigen.de | 23M | +3.9M | ||
| 3 | zalando.de | 16M | +3.7M | ||
| 4 | ↑1 | idealo.de | 15M | +3.8M | |
| 5 | ↑3 | mediamarkt.de | 14M | +5.4M | |
| 6 | ↓2 | ebay.de | 14M | +2.3M | |
| 7 | otto.de | 14M | +3.2M | ||
| 8 | ↓2 | play.google.com | 11M | −183K | |
| 9 | markt.de | 8.1M | −233K | ||
| 10 | etsy.com | 6.9M | −973K |
Websites that changed positions within the top 10 rankings in December 2024.
Rank | Website | Change | |
|---|---|---|---|
| 5 | mediamarkt.de | ↑3 | |
| 4 | idealo.de | ↑1 | |
| 1 | amazon.de |
Rank | Website | Change | |
|---|---|---|---|
| 6 | ebay.de | ↓2 | |
| 8 | play.google.com | ↓2 | |
| 1 | amazon.de |
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