Top Shopping Websites in Italy

The top 10 most visited shopping websites in Italy by Ahrefs organic search traffic estimates. Updated monthly.

April 2025
Top Trending Websites

Rank

Website

Search traffic

1amazon.it56M+7.5M
2subito.it13M+234K
3play.google.com10M1.2M
4ebay.it4.8M127K
5zalando.it4.7M+351K
61bakeca.it3.4M+216K
71mediaworld.it3.3M+138K
82trovaprezzi.it2.9M824K
9aliexpress.com2.5M+549K
10Newnike.com2.1M+244K

Trending up

Rank

Website

Change

10nike.com3
6bakeca.it1
7mediaworld.it1

Trending down

Rank

Website

Change

8trovaprezzi.it2
1amazon.it
2subito.it
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