The top 10 most visited shopping websites in Sweden by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | ica.se | 9.5M | −73K | ||
| 2 | blocket.se | 4.5M | +153K | ||
| 3 | ↑1 | zalando.se | 2.9M | +128K | |
| 4 | ↑1 | prisjakt.nu | 2.7M | −26K | |
| 5 | ↑1 | clasohlson.com | 2.7M | +26K | |
| 6 | ↓3 | elgiganten.se | 2.6M | −393K | |
| 7 | coop.se | 2.3M | −17K | ||
| 8 | amazon.se | 2.3M | +46K | ||
| 9 | hm.com | 2.3M | +163K | ||
| 10 | biltema.se | 1.9M | −83K |
Websites that changed positions within the top 10 rankings in November 2024.
Rank | Website | Change | |
|---|---|---|---|
| 3 | zalando.se | ↑1 | |
| 4 | prisjakt.nu | ↑1 | |
| 5 | clasohlson.com | ↑1 |
Rank | Website | Change | |
|---|---|---|---|
| 6 | elgiganten.se | ↓3 | |
| 1 | ica.se | ||
| 2 | blocket.se |
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