The top 100 most visited beauty and fitness websites in the World by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | yelp.com | 108M | −1.0M | ||
| 2 | elle.com | 17M | −512K | ||
| 3 | journaldesfemmes.fr | 17M | +1.2M | ||
| 4 | cosme.net | 10M | −392K | ||
| 5 | sephora.com | 8.8M | −1.5M | ||
| 6 | ↑1 | elle.fr | 6.4M | +21K | |
| 7 | ↑1 | fimela.com | 6.3M | +11K | |
| 8 | ↑1 | fragrantica.com | 5.4M | +196K | |
| 9 | ↑3 | allthingshair.com | 5.2M | +255K | |
| 10 | ↑1 | allure.com | 5.1M | +159K | |
| 11 | ↑2 | byrdie.com | 4.4M | +59K | |
| 12 | ↓2 | ulta.com | 4.3M | −789K | |
| 13 | ↑3 | superdrug.com | 3.9M | +174K | |
| 14 | ↑3 | primor.eu | 3.7M | +82K | |
| 15 | glamour.com | 3.3M | −451K | ||
| 16 | ↑2 | nykaa.com | 3.3M | −133K | |
| 17 | ↑2 | kinarino.jp | 3.1M | −56K | |
| 18 | ↑2 | boticario.com.br | 3.0M | −70K | |
| 19 | ↑2 | biteki.com | 3.0M | −66K | |
| 20 | ↓6 | bathandbodyworks.com | 2.9M | −889K | |
| 21 | ↑2 | makeup.com.ua | 2.9M | −22K | |
| 22 | ↑3 | lipscosme.com | 2.8M | −49K | |
| 23 | ↑1 | femmeactuelle.fr | 2.8M | −97K | |
| 24 | ↓2 | marieclaire.com.tw | 2.7M | −207K | |
| 25 | ↑1 | fresha.com | 2.7M | −65K | |
| 26 | ↑1 | sephora.fr | 2.7M | +127K | |
| 27 | ↑11 | charlottetilbury.com | 2.3M | +249K | |
| 28 | garotacomlocal.com | 2.3M | −126K | ||
| 29 | douglas.de | 2.3M | −95K | ||
| 30 | ↑2 | druni.es | 2.2M | −75K | |
| 31 | ↓1 | clara.es | 2.2M | −107K | |
| 32 | ↑1 | thecut.com | 2.2M | −64K | |
| 33 | ↑1 | shiseido.co.jp | 2.2M | −78K | |
| 34 | ↑3 | baddiehub.com | 2.2M | +31K | |
| 35 | glamourmagazine.co.uk | 2.2M | −13K | ||
| 36 | cancam.jp | 2.1M | −44K | ||
| 37 | ↑8 | belezanaweb.com.br | 2.1M | +234K | |
| 38 | ↑4 | perfectcorp.com | 2.1M | +38K | |
| 39 | ↑1 | instyle.com | 2.1M | −21K | |
| 40 | ↑4 | brigitte.de | 2.0M | +96K | |
| 41 | ↑9 | rituals.com | 2.0M | +354K | |
| 42 | ↑1 | esthe-ranking.jp | 2.0M | −46K | |
| 43 | ↑8 | sephora.com.br | 2.0M | +297K | |
| 44 | ↑2 | natura.com.br | 1.9M | +26K | |
| 45 | ↓4 | therighthairstyles.com | 1.9M | −203K | |
| 46 | ↑1 | popsugar.com | 1.8M | +17K | |
| 47 | ↑1 | planity.com | 1.8M | +4.9K | |
| 48 | ↑4 | loccitane.com | 1.8M | +126K | |
| 49 | glamour.mx | 1.7M | +64K | ||
| 50 | ↑7 | flaconi.de | 1.7M | +243K | |
| 51 | ↓20 | planetfitness.com | 1.7M | −652K | |
| 52 | ↑6 | lyko.com | 1.6M | +147K | |
| 53 | ↑1 | i-voce.jp | 1.5M | −82K | |
| 54 | ↑8 | lorealparisusa.com | 1.5M | +62K | |
| 55 | ↑9 | glamour.de | 1.4M | +67K | |
| 56 | fragrantica.es | 1.4M | −20K | ||
| 57 | ↑8 | matas.dk | 1.4M | +81K | |
| 58 | ↓5 | iodonna.it | 1.4M | −234K | |
| 59 | ↑7 | soldejaneiro.com | 1.4M | +112K | |
| 60 | ↑3 | sephora.com.tr | 1.4M | −1.2K | |
| 61 | dilei.it | 1.4M | −30K | ||
| 62 | ↓2 | notino.pl | 1.3M | −60K | |
| 63 | ↑9 | urbancompany.com | 1.3M | +128K | |
| 64 | ↑3 | wizaz.pl | 1.3M | +33K | |
| 65 | ↓6 | cosme.com | 1.2M | −175K | |
| 66 | ↑8 | kicks.se | 1.2M | +76K | |
| 67 | ↑8 | femaledaily.com | 1.2M | +58K | |
| 68 | ↑2 | anytimefitness.com | 1.2M | −63K | |
| 69 | ↑12 | lovecosmetic.jp | 1.1M | +68K | |
| 70 | ↓15 | mendeserve.com | 1.1M | −383K | |
| 71 | ↓3 | sephora.it | 1.1M | −140K | |
| 72 | ↑1 | lush.com | 1.1M | −72K | |
| 73 | ↑7 | wella.com | 1.1M | +12K | |
| 74 | ↑15 | loreal-paris.com.br | 1.1M | +113K | |
| 75 | ↑7 | braun.com | 1.1M | +61K | |
| 76 | ↑11 | yesstyle.com | 1.0M | +63K | |
| 77 | tlife.gr | 1.0M | −85K | ||
| 78 | ↑12 | oriflame.com | 1.0M | +53K | |
| 79 | ↑4 | self.com | 1.0M | +9.8K | |
| 80 | ↓1 | 25ans.jp | 1.0M | −100K | |
| 81 | ↑4 | stylecraze.com | 999K | +1.7K | |
| 82 | ↓6 | beauty321.com | 968K | −145K | |
| 83 | New | notino.it | 964K | +224K | |
| 84 | ↑9 | kikocosmetics.com | 961K | +37K | |
| 85 | ↑6 | sephora.pl | 961K | +21K | |
| 86 | ↑6 | epocacosmeticos.com.br | 958K | +24K | |
| 87 | ↓9 | basic-fit.com | 955K | −152K | |
| 88 | mrkoll.se | 947K | −27K | ||
| 89 | ↓5 | notino.ro | 943K | −55K | |
| 90 | ↑6 | ghdhair.com | 941K | +56K | |
| 91 | ↑8 | eudora.com.br | 935K | +70K | |
| 92 | ↓6 | lookfantastic.com | 927K | −59K | |
| 93 | New | inkbox.com | 915K | +214K | |
| 94 | New | nocibe.fr | 908K | +90K | |
| 95 | ↓24 | stylecaster.com | 907K | −312K | |
| 96 | ↑1 | la-spa.fr | 907K | +37K | |
| 97 | ↓3 | classpass.com | 883K | −12K | |
| 98 | spacenk.com | 866K | −151 | ||
| 99 | ↓4 | purplle.com | 863K | −25K | |
| 100 | ↓31 | sallybeauty.com | 848K | −385K |
Websites that changed positions within the top 100 rankings in November 2024.
Rank | Website | Change | |
|---|---|---|---|
| 83 | notino.it | ↑31 | |
| 93 | inkbox.com | ↑27 | |
| 74 | loreal-paris.com.br | ↑15 | |
| 69 | lovecosmetic.jp | ↑12 | |
| 78 | oriflame.com | ↑12 | |
| 27 | charlottetilbury.com | ↑11 | |
| 76 | yesstyle.com | ↑11 | |
| 41 | rituals.com | ↑9 | |
| 55 | glamour.de | ↑9 | |
| 63 | urbancompany.com | ↑9 |
Rank | Website | Change | |
|---|---|---|---|
| 100 | sallybeauty.com | ↓31 | |
| 95 | stylecaster.com | ↓24 | |
| 51 | planetfitness.com | ↓20 | |
| 70 | mendeserve.com | ↓15 | |
| 87 | basic-fit.com | ↓9 | |
| 20 | bathandbodyworks.com | ↓6 | |
| 65 | cosme.com | ↓6 | |
| 82 | beauty321.com | ↓6 | |
| 92 | lookfantastic.com | ↓6 | |
| 58 | iodonna.it | ↓5 |
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