The top 10 most visited beauty and fitness websites in Brazil by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | boticario.com.br | 3.5M | +179K | ||
| 2 | natura.com.br | 2.7M | −20K | ||
| 3 | ↑1 | sephora.com.br | 2.3M | +238K | |
| 4 | ↑1 | belezanaweb.com.br | 2.1M | +191K | |
| 5 | ↓2 | garotacomlocal.com | 2.0M | −260K | |
| 6 | loreal-paris.com.br | 1.2M | −10K | ||
| 7 | allthingshair.com | 1.0M | +133K | ||
| 8 | eudora.com.br | 979K | +144K | ||
| 9 | ↑1 | fragrantica.com.br | 871K | +195K | |
| 10 | New | epocacosmeticos.com.br | 829K | +157K |
Websites that changed positions within the top 10 rankings in April 2025.
Rank | Website | Change | |
|---|---|---|---|
| 3 | sephora.com.br | ↑1 | |
| 4 | belezanaweb.com.br | ↑1 | |
| 9 | fragrantica.com.br | ↑1 |
Rank | Website | Change | |
|---|---|---|---|
| 5 | garotacomlocal.com | ↓2 | |
| 1 | boticario.com.br | ||
| 2 | natura.com.br |
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