The top 10 most visited sports websites in Japan by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | ↑1 | nikkansports.com | 6.4M | +1.6M | |
| 2 | ↓1 | netkeiba.com | 6.3M | +1.1M | |
| 3 | npb.jp | 4.3M | +449K | ||
| 4 | ↑2 | sanspo.com | 3.8M | +847K | |
| 5 | ↓1 | sponichi.co.jp | 3.5M | +112K | |
| 6 | ↑1 | boatrace.jp | 3.1M | +357K | |
| 7 | ↓2 | s-b-c.net | 3.0M | −103K | |
| 8 | New | sumo.or.jp | 2.6M | +1.6M | |
| 9 | jra.go.jp | 2.2M | +140K | ||
| 10 | ↓2 | tokyo-sports.co.jp | 2.1M | −549K |
Websites that changed positions within the top 10 rankings in April 2025.
Rank | Website | Change | |
|---|---|---|---|
| 8 | sumo.or.jp | ↑16 | |
| 4 | sanspo.com | ↑2 | |
| 1 | nikkansports.com | ↑1 |
Rank | Website | Change | |
|---|---|---|---|
| 7 | s-b-c.net | ↓2 | |
| 10 | tokyo-sports.co.jp | ↓2 | |
| 2 | netkeiba.com | ↓1 |
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