Meta Keywords

What are Meta Keywords?

Meta keywords is an HTML meta tag that contains information for search engines about the keywords that the page should be associated with.
<meta name=”keywords” content=”ahrefs glossary, seo glossary, seo encyclopedia”>

Google and Bing claimed to be ignoring this meta tag, however other search engines may still be using them.

Are meta keywords important for SEO?

The short answer is “No.” The meta keywords tag has no effect on SEO these days (if you’re optimizing for Google or Bing.

The meta keywords tag has always been a spam magnet. Website owners and SEOs used misleading keywords hoping to trick the search engines about the page relevancy.

According to Danny Sullivan, Google never supported the meta keywords tag. It is confirmed to be ignored by other major search engines. It’s not used in modern SEO. It is, however, used by some internal website search systems.